Mannies have been around for a while now, at least since 2002:
”This whole manny thing is just beyond personal trainer,” said Wendy Wasserstein, the playwright. ”So would a male nurse be a murse? Life is so complicated. Now you’re hiring people to be personal buddies. And then you think, How extensive is this? Maybe I’ll hire someone to be my friend.”
This person sounds like someone who probably does need to hire someone to be her friend.